VACANCY: E-business Officer 709 views

Job Objective

• To strengthen the process of income generation for the Bank through effective management and administration of the online, e-Cards and electronic Banking platforms.
• Introduce Innovative and creative ideas and measures that would best position the Bank’s products online.
• Creating services and solutions that will support business development teams in the use of the online platform
• To develop online platforms that will move existing and prospective Banking products and processes to convenient self-service platforms
• To ensure all income is release through the administration of the online, e-Cards and electronic Banking platforms.
• To ensure no leakage in releasing income

Key Task and Responsibilities

• To evolve new products which will be fully on electronic platforms
• Increasing the Bank’s visibility through the use of eCommerce
• To manage customer’s expectations of futuristic electronic solutions by ensuring that the Bank is properly represented on the electronic channels
• To enhance customer and shareholder business relationships and confidence in the use of the Bank’s Online and card-based product.
• To ensure timely resolution of issues that impact customers’ business relationship with the Bank as regards the usage of the Core Banking applications and software.
• Run test campaigns to optimize performance, generate incremental sales, improve conversion rates and increase ROI.
• Develop social media calendar and content for social media sites.
• Lead the development, execution, and optimization of our digital marketing efforts, including social media, display advertising, email marketing, marketing automation, mobile marketing, and sponsorship campaigns.
• Define, create, manage and deliver engaging communications that are aligned to the Bank’s business objectives and brand.
• Manage the creative direction and design of compelling and effective online ads and landing pages.
• Create and distribute reports that provide insight into performance against KPIs and drive recommendations for site improvements, new products, channel optimization, campaign development.
• To monitor all the transaction through the electronic channels
• Daily reconciliation of all transaction related to the electronic channels

• Any other function as assigned by the line manager.

Key Performance Indicators

• Social Media Marketing